As traditional selling methods are no longer enough to sustain success, digital tools and techniques have become an essential component of any modern sales professional’s arsenal.
To adapt to this change in the sales environment along with progressing an individual’s current and future careers, the Digital Marketing Institute has designed a professional digital and social selling certification that can make a difference.
Aligned with industry and designed by experts, this program provides a globally recognized certification that can benefit any modern seller. Covered within this program are the core essentials of digital and social selling including Digital Sales Messaging, Integration & Strategy, Social Content, Social Account Management, Digital Sales Leadership and much more.
Upon successful completion of a 3-hour computer-based examination, you will be awarded a globally recognised professional certification in digital and social selling. Certified professionals are able to acquire more qualified sales prospects, reduce lead times, nurture leads more effectively and achieve a more balanced pipeline. You will realize the importance of building solid relationships online, ensuring client satisfaction and repeat business. Also, you will understand the importance of and how to lead the implementation of a digital sales strategy in your organisation.